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CROWDVOLT

Timeline
Aug 2025 -  Current 

Tools
Figma, Photoshop, Illustrator, Claude Code

Role
founding designer

As CrowdVolt's founding product designer, I joined to redesign and evolve the existing web app, then built the iOS app from a completely fresh slate. I shaped the product across discovery, events, ticketing, profiles, listings, offers, wallet, and more, taking the experience from early concepts through launch.

Beyond product, I drive CrowdVolt's creative direction across brand, merchandise, events, marketing, advertising, and graphic design. I build and execute the visual systems and experiences that define how CrowdVolt shows up both digitally and in the real world.

Product Design

  • Redesigned and restructured CrowdVolt's existing web app

  • Designed the iOS app from the ground up, starting with a completely fresh slate

  • Shaped the full product experience across discovery, events, profiles, wallet, listings, offers, and notifications

  • Implemented UI designs with Claude Code, turning designs into functional product and interactive prototypes

  • Analyzed user behavior and product metrics in PostHog to identify friction, validate decisions, and drive product iterations

  • Worked directly with engineering to refine product

Brand & Creative

  • Directed CrowdVolt's visual identity across digital and physical experiences

  • Designed merchandise and apparel

  • Built creative for social campaigns, product launches, and events

  • Designed and launched paid advertising campaigns

  • Created graphics and marketing assets across channels

  • Extended the CrowdVolt brand beyond the product through IRL experiences, events, and physical touchpoints

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